Visual Effect of waterstones' advertising project on the wall corner located in the stair

Waterstones' Promotion Advertising

Designer:  

Qiuhong Xu (Ivy)

Title:

Waterstones' Promotion Advertising 

Overview / Summary of the Brief

Create motion works for the Waterstones' promotion advertising, which should be demonstrated in specific site and have certain meaning.

Objective

The major aims of the works are to attract audience to buy the Waterstones and produce mass attention in centralized locations.

Target Audience

Consumers

 

My first book-Motion Graphics Design

Title for the book:  
Motion Graphics Design- how to be a Motion Graphics Designer
Summary:
This book introduces basic information of Motion Graphics Design, which is good for a new learner of motion graphics. This book includes basic introduction of Motion Graphics and fundamental principles as well as paradigms. Except that this book will cover the methods of how to analyze motion graphics works and also give some personal motion works.

Content of this book

Part 1. Introduction
1.1 Brief History of Motion Graphics
and Key works (key figures)
1.2 Common application of Motion Graphics
Part 2. Paradigms of Motion Graphics
Part 3. Animation Principles applied in Motion
Graphics
Part 4. Analytical approach
Part 5. Process of creating Motion Graphics work
5.1 Brief
5.2 Critical thinking
5.3 Concept development
5.4 Iteration
5.5 Testing